Software Executive Magazine

December 2017

Software Executive magazine helps software executives grow their businesses by showcasing the business best practices of our readers, executives from established and innovative software companies.

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SMB SaaS Trends For Q3 2017 SOURCE: Blissfully – www.blissfully.com/saas-trends Blissfully recently published a report about SaaS adoption among SMBs. Increased usage and spending means it's a cutthroat world for new SaaS players who want a piece of the SMB pie, but all signs point to a continually growing opportunity in the SMB space. 1 in 7 EMPLOYEES IS MANAGING , or being the billing owner, for a SaaS product within their organization. 20 The average number of PAID SAAS SUBSCRIPTIONS used across the average SMB's entire organization. 80% The percentage of NON- ENGINEERING SAAS SPEND , an increase from just 10% in 2010. 58% The percentage of the top 50 SaaS companies BASED OUTSIDE OF SILICON VALLEY . $ $ $ $ $ 15,500+ The average AMOUNT SMBs SPEND each month on SaaS products, a 4x increase in the past 2 years. SOFTWAREEXECUTIVEMAG.COM DECEMBER 2017 9 BY THE NUMBERS Index

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