Software Executive Magazine

February/March 2018

Software Executive magazine helps software executives grow their businesses by showcasing the business best practices of our readers, executives from established and innovative software companies.

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FEBRUARY / MARCH 2018 B U T C H L A N G L O I S Country Manager North America Vend PRSRT STD US POSTAGE PAID Lebanon Junction, KY Permit #508 Vert Markets, Inc. 5340 Fryling Rd. Ste 300 Erie, PA 16510 Electronic Service Requested Partnering Success: Accelerating SaaS Sales 20 Inside a VC-backed AI SaaS company's sales engine Startup Scaling 24 How a young POS software company uses customer feedback to streamline operations Leadership Lessons 42 Serial entrepreneur Jason Cohen's simple framework for finding meaning in your work Avoiding Testing Mistakes 8 Software Patents 12 SaaS State Sales Tax 32 DevOps Culture Change 36 A PUBLICATION Getting Past Press Release Mode p. 14

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