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SOFTWAREEXECUTIVEMAG.COM FEBRUARY/MARCH 2018
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FEB / MAR 2018
VOL. 2 NO. 1
The conversion rates on face-to-face
relationships are significantly higher. We could
have 100 people in the office dialing to get in
front of customers, and we would still never get
to every opportunity.
Partnering Success: Getting Past Press Release Mode . . . . . . p. 14
We literally stopped and said, 'If we launch
all of these sites at once, support could be an
issue.' If after we go live, every single one of
them is calling us for support, that would be
overwhelming to us. So how do we frontload
some of that activity?
Engineering A Niche Startup . . . . . . . . . . . . . . . . . . . . . p. 24
There's broad agreement that DevOps will only
be effective if at least as much attention is paid
to people as to technology.
What Software Companies Get Wrong About DevOps . . . . . . . . p. 36
It's still early days for AI today. In 2013, it was
very early days. If we didn't build our solution
and our sales effort around a vertical that we
knew well and had a history in, we'd face a
severely steep climb recruiting the development
and sales staff we needed to move forward.
Five SaaS Sales Suggestions . . . . . . . . . . . . . . . . . . . . . . . p. 20
You might be surprised that your team might
actually want to help with the drudgery. Your
team wouldn't expect to code up new features
but delegate the bug-fixing to you.
The Intersection Of Joy, Skill, And Need . . . . . . . . . . . . . . . . p. 42